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6 Inches Large Screen Phones Will Become Mainstream

by: Dec 23,2013 1226 Views 0 Comments Posted in News

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Buying a smart phone with a pcb board screen size of anything higher than 5 inch is becoming craze among smartphone buyers around the world. The phones with the display size in the range of 5 inch to 6 inch serves the purpose of both smart-phone as well as tablet. From the top mobile phone makers such as Apple and Samsung pcb board and to many China-based OEMs, all have launched interesting models with the screen size in the range of 5 - 6 inch. Market researcher Canalys has reported the Large-screen handsets account for 22% of the total shipments. Below are the market highlights shared by Canalys on the latest smart phone sales in the third quarter of 2013:

Over a quarter of a billion smart phones pcb board shipped worldwide in Q3 2013 as the market grew 44% year-on-year. The top two vendors, Samsung and Apple, maintained their positions, with market shares of 34% and 15% respectively. Huawei, Lenovo and LG completed the top five.

Shipments of large-screen smart phones, 5" and above, reached their highest ever level, accounting for 22% of shipments or 56 million units. This trend continues to be driven mainly by Samsung, which dominates the large-screen segment. Breaking this down further, 66% of the 56 million smart phones had a 5" display, 31% had screens between 5" and 6", while just 3% had 6" or larger screens.

The 6"-plus segment will be boosted next quarter by Nokias arrival, but this market wont develop quickly unless Samsung invests marketing dollars to push its Galaxy Mega range, said Jingwen Wang, Research Analyst. Over the next year, Asia Pacific is expected to continue to lead the demand for large-screen pcb board smart phones due to the nature of emerging markets there. Low PC and home broadband penetration, a high level of mobile network use, and low Wi-Fi network penetration in these countries limit the presence and functionality of Wi-Fi tablets. At the same time, many consumers in these countries are price-sensitive, so domestic vendors have been successful with affordable large-screen smart phones C a phenomenon that is less visible in other regions. Worldwide, though, Canalys expects smart phones with pcb board screens between 4.1" and 5" will be most popular with consumers in 2014 as they offer the best balance between portability and legibility.

At a regional level, Greater China (China, Hong Kong and Taiwan) again grew the most, by 64%, with nearly 100 million units shipping. Greater China now accounts for 39% of the global market. Latin America had the second highest growth rate, at 59%, though it is the smallest region, with 19 million units shipping.

There is an interesting disparity among the leading vendors across the regions, said Nicole Peng, Research Director, China. Samsung was the leading vendor across all regions except North America, where Apple held the top spot. These two vendors account for almost 70% of the market there. LG held onto third place in North America, while Nokia has moved from eighth to fourth place after making gains from its competitors with its new flagship products, the Lumia 1020 and 925 pcb board.

In Greater China, local vendors Lenovo, Yulong and Huawei followed Samsung. Apple moved back into the top five this quarter, ahead of Xiaomi and ZTE, which shows the success of its strategy to finally prioritize China as one of the initial launch countries for its new products.

After Greater China, the second largest region was Europe, the Middle East and Africa, where 56 million units shipped, representing year-on-year growth of 22%. Here, Samsung leads with nearly a 50% share, while Apple follows far pcb board behind with 13%. Sony, Nokia and LG retained their positions.

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